Velvet Lenses

CONSULTING

EYEWEAR BUSINESS SERVICE

We’re always open to talk to good people

Entering the italian market is always a complex thing when you are either a brand coming from another area or simply a brand launching its first eyewear collection. Every euro member has its own micro and macro environment which must be carefully studied prior to any entry.

Velvet Lenses agency will help you shape your product & marketing strategy, to ensure the best result from the insertion of any line represented by us.

Velvet Lenses

MARKETING

Brand Marketing or Product marketing can be seriously challenging…

…especially while introducing a new brand. The name, the visual impact of your logo, the photoshoot, the graphic environment are key to build brand awareness. In particular at its launch.
Along with our partners we can provide, branding, Logo design, Graphic identity, visual content through photoshoots, product photoshoots, and POP design.

FROM TRADITION TO INNOVATION

Velvet Lenses

P.O.P.

Making sure that your products are well positioned…

FROM TRADITION TO INNOVATION

…within the sales environment, adapting Pops to your products, standing out from the competition.
All those goals are more and more complex to reach, especially through chain stores which have a very strict marketing policy.